Graphic Design
Blackmagic Design
- Logo
Of course we designed our own logo, in fact it was part of the beginnings
of BlackMagicDesign, almost as if the quest to make some look good formed
the basis for a company.
This project started in late 2001 when Chris Bligh formed the a Race Team
in the Vancouver area to compete with a newly purchased Martin242 one-design
race yacht.
With a local restaurant/bar Urban
Well in place as principle sponsor, the design brief was to create a brand
that would follow the boat, and give visibility to the sponsor with a striking
logo that could be seen and recognized at a distance in race conditions. A
crew uniform was also required to further promote the brand.

The current Urban Well branding was not suitable for what was envisioned,
so a new logo was designed that could be used throughout the campaign, as
well as giving some uniqueness to the yacht race team.
Click here
to see the full design concepts.
others to follow...